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Using Hashtags On Twitter

June 16, 2010 by 4dancers

If you are a Twitter user, the hashtag is your friend.

Hashtags are the # symbol, and on Twitter they are used to mark a certain subject for a search. For example, if I were to do this: #dance, it would categorize my tweet under dance in a search for that subject. While it doesn’t guarantee that people will find your tweets–it can really help!

Want to learn the details? Take a look at the Twitter page that gives you all the details.

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Filed Under: 4dancers, 4teachers, Social Media, Studios Tagged With: dance, hashtags, twitter

Managing Social Media With Hoot Suite

May 31, 2010 by 4dancers

Time for a social media post…

If you are on Facebook, Twitter and LinkedIn (or any combination of the three) you already know that managing all of your social media accounts can be a real pain. Logging in and logging out, tweeting when you are busy and keeping up with people who are contacting you…these things can get overwhelming very quickly.

Good news though–Hoot Suite is a great dashboard program that you can download for free and manage all of your social media accounts from one page.

Update everything at once, in just seconds. And if you have a mobile phone, you can get the ap for that as well. (Not sure about others, but the iPhone ap costs $2.99 and is worth every penny.)

Make your life easier. Get Hoot Suite today!

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Filed Under: 4dancers, 4teachers, Online Dance Resources, Social Media, Studios Tagged With: facebook, hoot suite, linkedin, twitter

Dance Professionals: Why You Need Social Media

April 27, 2010 by 4dancers

Think you can do without social media? Perhaps you’d better think again…

Social media is fast becoming an important part of an overall marketing strategy and it continues to be embraced by a wide range of people. I fought it in the beginning, but I had to give in eventually!

I have found a great resource from Kodak that gives some terrific tips and strategies for utilizing various social networking platforms to your advantage. It also has some interesting stats in the document, such as:

Each minute, ten hours of video is uploaded to YouTube. This could be a commercial for your studio or a clip of you dancing that you link to from your website. You never know who might see the video.

There are 44 million (and counting) Twitter users. Can you afford to ignore them? I have had companies in the dance field contact me for reviews, interviews and other opportunities. It happens. Signing up takes only a minute. (Follow 4dancers!)

Over 120 million people log on to Facebook at least once a day. Creating a fan page or a place to connect with people on this social media site can be useful for communicating information. (Why not join our fan page too while you’re at it?)

If you haven’t signed on to the social media scene yet, why not begin today. Start simple. Set up a Twitter account or a LinkedIn page. Take it one step at a time. You’ll thank yourself later on down the road…trust me.

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Filed Under: 4dancers, 4teachers, Online Dance Resources, Social Media Tagged With: 4dancers, dancers, dancing, facebook, Social Media, studio, twitter

Social Media For Dancers: Branding

April 15, 2010 by 4dancers

If you are looking to firm up your “brand” on social media, there is much to know. Whether you are a dance studio owner trying to present a certain image or a freelance dancer looking to get noticed, knowing good branding techniques can help you out.

There is a great piece on this–100 Personal Branding Tactics Using Social Media–that offers tips on everything from adding a link to your blog in your e-mail signature block to commenting on other blogs. Take a peek and see what you can use…

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Filed Under: Social Media Tagged With: branding, dance, dance studios, dancers, Social Media, twitter

Tips For Using Social Media Safely

February 4, 2010 by 4dancers

Whether you are a freelance dancer using social media sites like Twitter to promote yourself or you are a dance studio owner with a Facebook account, you’ll want to be sure you know how to protect yourself against the “bad guys” out there. Do you know what to look for in terms of safety?

While this Microsoft page is designed for parents, it offers some great tips for using social media wisely. If you are fairly new to all of this, be sure you know how to avoid issues down the line. Social media is terrific, but it has its downfalls if you don’t know what you are dealing with. Remember…knowledge is power!

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Filed Under: Social Media Tagged With: dance studio owner, facebook, freelance dancer, twitter

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