by Jessica Wilson
Having seen a huge influx of dance-related TV shows throughout 2011, a recent survey conducted by YouGov has revealed that just over 1 in 5 British adults (21%) have become interested in dancing as a result of shows such as Strictly Come Dancing and So You Think You Can Dance. The survey was completed in the prelude to the Dance Proms, a new festival which took place at the Royal Albert Hall in London on Sunday 13th November of this year. The Dance Proms featured twenty-four acts selected from a competition held to find the UK’s most talented dance students and representing all genres of dance. Dance Proms, a celebration of dance in all its forms, is organised by UK’s leading dance organisations: the International Dance Teachers’ Association (IDTA), Imperial Society of Teachers of Dancing (ISTD); and the Royal Academy of Dance (RAD).
The YouGov survey also revealed that roughly the same number of adults (1 in 5) currently participate in some form of dance, stretching across a vast range of styles, with just over 1 in 8 adults (13%) having taken part in a dance class in the last five years. This is sure to grow in the future, with the introduction of extremely popular “dance-fit” activities such as Zumba, the latest dance craze to sweep the US and Europe, and favoured among many celebrities including Wayne Rooney, Madonna and Jennifer Lopez. [Read more…]